Wednesday, 26 January 2011

Planning My Digipak & Press Advert

I am thinking about using close up image of the artists face as my cover. I feel that it has quite a similar feel to the Leona Lewis CD cover with the toussled hair and natural make up. I would use photoshop to edit the blemishes and possibly change the colour of the image to black and white. I feel that the eye contact and the parted lips would make this a strong cd cover attracting the attention of our primary audience (women aged 19 - 24) and our secondary audience (men aged 19 +). I'm planning on putting the artist name and song title in the top left hand corner on the artists hair. I feel that this will not take away from the striking image and i feel that a light colour text will stand out against the dark background of her hair.

I am thinking of using this image on the back cover of my digipak and postitioning it at the bottom right of the cover and having the tracks listed in the white area. The position of her legs in this photo is quite striking and sexy and I feel would work very well at attracting the male gaze. Sex sells.



I want to use this image on the inside cover of my digipak. I like the pose that the artist is in and feel that it is a good reflection of her image and style. I would position this image on the left hand side and on the right I would have a note from the artist to her fans thanking them for their support and encouraging them to work for their dreams and at the end of the note would be an enlarged copy of the artists autograph.


This is the image I want to use for the press advert. The background shows a typical London tower block which reinforces the British urban feel that we wanted to incorporate, but the low angle shot of the artist makes her look powerful and the eye contact grabs attention. I feel that the trench coat shows class while the pink dress underneath shows that she's young and girly. All in all I'm really happy with this image and think it will make a really attractive poster. On the poster I will place the artist name and song title across the middle of the image and below will have the words "Out Now" and logos of where it can be purchased from.

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